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Case Study:

Gateway Greening Community Gardens

Time Period: 2007-present

  • media relations
  • brand positioning

Since 2007, VAN LEUVEN Communications has supported Gateway Greening, a non-profit organization in St. Louis, Mo. celebrating community food projects, education and wellness programs and civic greening. Gateway Greening has become the go-to resource and recognized expert within the realm of community greening and urban farming. Gateway Greening has expanded into programs like Kids Garden Fresh, Farm Works and the City Seeds Urban Farm, but the 150 community gardens supported around St. Louis are the original and premier program of Gateway Greening. Since 2007, VLC has worked to position Gateway Greening as the expert on urban and community gardening. Anytime events are held at the Bell demonstration garden, like the Harvest Celebration or a summer bike ride, VLC coordinates with local media to secure coverage. VLC has also gained national coverage of the community garden program on CNN and national trade magazines highlighting community gardening work.


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