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Case Study:

Purina Check-R-Board Days

Time Period: 2012-Present

  • Event Planning & Management
  • Media Relations
  • Social Media Management
  • Media Planning & Buying

Purina® Check-R-Board® Days launched in 2013 and was offered as a buy in program for Purina® dealers nationally. In the first year 484 dealers participated in the program, almost 600 in 2014, and 700 are projected to hold Purina® Check-R-Board® Days locally in 2015.  VLC Team is proud to support each dealer event with event planning, media relations, social media management and when needed media planning/buying as well as creative services. 

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